I have a passion for big ideas and the belief that every project is an opportunity to make something great.

What I do best:

• Create awesome work with bold campaigns that go above and beyond the brief

• Focus on the smallest details and the big picture

• Bring unexpected ideas to the table, always looking for new opportunities in pop culture and beyond

• Collaborate and negotiate at every stage of the production process, from pre-pro through edit

• Plan 3 steps ahead to make sure we never have to “fix it in post”

• Make clients feel heard and happy, while pushing them beyond their comfort zones

• Manage and nurture the creatives on my team, driving them to make their best work, helping them learn and grow

• Put out fires – I am the go-to for amazing 11th hour work, often when teams familiar to the brand have struck out

• Respect people – whether they’re juniors, janitors, or ECDs, everyone’s hard work is what makes great work possible